I Didn’t Write A Book Because Somebody Else Already Wrote It

Aspiring writers sometimes fall into a simple trap. They have an idea for a book, then they research the subject, then they go on Google, Amazon, Barnes & Nobles, and they see another author already wrote pretty much the same subject, with great reviews and beautiful cover art. Then the aspiring author rolls over on his or her bed and dreads. They dread because they think that the world doesn’t need another book if it’s already been written.

This is a mistake, in my opinion, and the opinions of publishers.

Publishers actively want to see titles like yours. They want to see what you can compare your story to.

Why?

Because it’s living proof there is an audience for your title. It’s proof this type of book can do well, and it’s not a shot in the dark. It’s proof people actually pay money for this. The risk factor starts to disappear.

One of the hardest parts of pitching a book is finding the audience. What niche does this book appeal to? What type of reader is dying to read a title like this? If you know what titles are comparable, you’ve already done the work of narrowing down your scope. Next, you’ll just have to do more research on the competition. Keywords, keywords, genre spheres, and more keywords.

But wait a second, don’t publishing companies value originality? Don’t they want a book that breaks the mold and sets trends rather than follows?

Both are true. Publishers seem to want to mitigate the risk of a flop by marketing to a selection of readers already familiar with a certain type of book; it’s become like an algorithm. Yet at the same time, it’s not as if you can make a carbon copy of another book and call it yours, originality will always be a factor to anything you publish. Eventually, publishers will ask you:

What makes your book stand out?

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